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The Power of Print Marketing

The Power of Print Marketing

Posted on Nov 05, 2014 by Callie Musick

There have been whispers and even yells in recent years that with the onslaught of digital marketing tactics that print “is dead” as a marketing medium. However, any smart marketer would tell you that the old school medium is in fact alive and thriving. You just need to know how to leverage its power. Let’s discuss a few features of print marketing that make it more powerful now than ever:

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Volunteer Texas: Volunteering Has Never Been Easier

Volunteer Texas: Volunteering Has Never Been Easier

Posted on Jan 28, 2014 by Emily Weeks

Many people often say, “I wish I volunteered more,” or “I wish I could somehow give back to the community.” Often, people simply just don’t know where to look for volunteer opportunities, and the idea becomes pushed back into their minds once more.  The nonprofit, government-funded organization Volunteer Texas, one of our newest clients, makes volunteering a more viable reality. Ultimately, the organization makes it easier and more cohesive for people to volunteer all across the state. Volunteer Texas connects both residents and out-of-state volunteers to opportunities throughout Texas.

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Alert! Austin’s New Area Code

Posted on May 22, 2013 by James Trumbly

New toll-ways, skyscrapers, and starting June 1st 2013, Austin will be the third metropolitan area in Texas to have mandatory 10 digit dialing and more than one area code. It’s no secret, Austin is competing for the country’s fastest growing cities and as a result, we are expected to be fresh out of 512 numbers before the end of the year!

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On the Ninth day of Christmas, HMG Gave to Me: Nine Clients Rocking

Posted on Dec 21, 2012 by Stacey Donelan

 

I can’t think of a better way to spread Christmas cheer than by recognizing nine of our current and previous clients who we are so very thankful for and, to be honest, just ROCK at what they do:

Bannerot Law Firm
The firm provides clients with a variety of legal services which include Business Law, Wills & Estate Planning, Texas Probate, Intellectual Property Licensing, Entertainment & Sports Law, as well as Litigation.  We have provided the Bannerot Law Firm with:
– Printing
– Website Redesign
(Check out a preview of the new website we’re working for them!)

Kelle Contine Interior Design
Kelle Contine Interior Design is a professional full service interior design firm providing clients with innovative and appropriate solutions.  We have provided Kelle Contine with:
– Web Development

One Star Foundation
OneStar Foundation supports the nonprofit sector of Texas and its stakeholders through initiatives that increase civic engagement, research, rigorous evaluation, and nonprofit organizational excellence.  We have provided OneStar with:
– Branding
– Press Release
– Website Redesign

PrimoDish
PrimoDish is a group of developers that love food and thought there needed to be a place where you can easily find the best food around.  We provided PrimoDish with a:
– Website Redesign/UX
(Check out the new website we’re currently building them!)

Quick Fix Stock Charts
QFSC is an online resource that provides insightful and annotated stock charts while enabling you to make time-sensitive, decisive, money management decisions.  We provided QFSC with:
– Branding
– Custom Email Templates
– Press Release
– Printing
– Web Design and Development

RetailMeNot
RetailMeNot rates every single coupon and then orders it by its usefulness.  Every store is then categorized and ordered by its popularity within that category.  Their users ensure that the best deals quickly rise to the top, and expired or superseded coupons quickly drop down the list.  We provided RetailMeNot with:
– Web Development

Shango
Shango is a cloud platform that enables service providers to more easily cloud-enable their services and provide them more easily to their wholesale channels.  We provided Shango with:
– Business Card Design
– Printing

Spontuneous
Spontuneous, created by Mr. Rob Ridgeway, is an award-winning board-game that brings your favorite song lyrics to life.  The fun family game brings your favorite song lyrics to life and can forever change the way you listen to music.  We provided Spontuneous with:
– Custom Email Templates
– In-Store Promo Signs, Banners, Flyers
– Printing
– Web Development

Taylor Linens
Founded in 1922, Taylor Linens produces quilts that are made of 100% cotton fabric and batting that are often hand quilted with fine, close stitches.  We provided Taylor Linens with:
– Custom Email Templates
– Printing
– Print Collateral (product hang tags, post cards, stickers)
– Web Design and Development

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On the First Day of Christmas, HMG Gave to Me: Business Cards Half Off…That’s Almost FREE!

Posted on Dec 13, 2012 by James Trumbly

We are embracing the Holiday spirit at HMG Creative by celebrating the “Twelve Days of Christmas.”  For 12 days in December (starting today) we will have a product discount, fun videos and great marketing tips to get your business ready for 2013!

So… eh hem,  “On the first day of Christmas HMG gave to me… 50% off business cards…That’s Almost FREE!”

Often the first impression potential clients have of your business is your card. Make sure you’re giving the right impression with a high quality card stock. We have many choices to suit your style including Satin Laminate and even high quality Recycled Papers. See our full line of options at HMG Printing. You can also give your card a check-up by reading our blog post from our very own, Rob Ridgeway, to determine if your card is “cardworthy.

We hope you enjoyed our “First Day of Christmas.” And be sure to stay tuned for the next 11 days, you never know what else we might have up our Christmas sweater sleeves!

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City Values For Women Launches New Website

Posted on Nov 08, 2012 by Johnny Jeffers

HMG Creative is excited to announce the launch of City Values For Women, a site which offers fantastic shopping options with built-in savings. The new website allows visitors to tour home improvement stores, restaurants, health and beauty providers and much more through custom videos and offers.

Working closely with the City Values For Women executive team on all elements of the project was very crucial, which is true for any client project here at HMG Creative.  Our team identified the following tactics in order to ensure a successful launch of the website:

  • Discover the goals, ideal target market and functionality the company desires to launch
  • Develop an in-depth framework for the site
  • Create software that would allow for browsing of numerous directories
  • Further brand image and ensure consistency of the brand by designing business cards and a marketing print piece

City Values For Women launched this week at cityvaluesforwomen.com.

Screenshots of the new website

 Print Materials

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