There is no denying the importance of a brand logo, just ask anyone who ever bought a car, a pair of sneakers or even a box of cereal. It’s one of the first things a customer will notice about your brand, and it’s something they’ll continue to see as they build a relationship with you. A great logo will distinguish your business from its competitors and will help your customer form an emotional attachment to your product or service.
Posted on Apr 23, 2018 by Courtney Bateson
These #MondayMotivation quotes can serve as an inspiration for all types of businesses. We hope they gear you up for the working week ahead!
Posted on Apr 17, 2018 by Courtney Bateson
What is Experiential Marketing?
Experiential Marketing is a growing trend that directly engages consumers with brands through the creation of experiences. Brands use this technique to market their products and services by creating an emotional response for the consumer. As traditional marketing methods such as TV advertising are becoming less effective, it’s easy to see why brands are turning towards experiential marketing to create more direct relationships with consumers.
Posted on Apr 12, 2018 by Courtney Bateson
What is Asana?
Asana is a web and mobile application designed to manage project productivity. Facebook co-founder, Dustin Moskovitz, and software engineer, Justin Rosenstein, saw a need to coordinate teams more effectively inside the social network’s operations, and from this, Asana was born.