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Meet Blaine, HMG’s New Senior Visual Designer

Meet Blaine, HMG’s New Senior Visual Designer

Posted on Jul 18, 2019 by Sarah Hetrick

HMG’s got a new team member, and we’re excited to introduce you to him! Meet Blaine Bowers, our new Senior Visual Designer. Don’t worry – with a superhero name like Blaine Bowers, we already told him we expect nothing less than superhero powers. So far, he hasn’t disappointed. Get ready for a new bang at HMG.

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The Essential Questions to Ask Before Hiring a Marketing Agency

The Essential Questions to Ask Before Hiring a Marketing Agency

Posted on Jul 12, 2019 by Da Jin Kim

When it comes to hiring an out-of-house marketing agency, the last thing that you want to do is pick the wrong one. While there are a lot of great resources online to help you find the perfect match, even the world-wide web can’t tell you the best fit for your specific company. The best way to ensure you’re picking the right agency addition for your team is with good ol’ fashioned conversation. Continue Reading →

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Purpose: You Should Give a Sh*t

Purpose: You Should Give a Sh*t

Posted on Jul 12, 2019 by John Paulsen

“Purpose Driven Creative” – We say that to clients all the time. We discover, design and develop with a client’s core purpose as our compass.

Honestly, most clients don’t really care. No seriously, many don’t give two shits about the purpose behind their brand culture, their web presence, or their marketing strategy. I’ve sat in plenty of meetings with great people who don’t understand the idea of purpose as it relates to their business. I’ve spent countless pitch calls defining the difference between brand identity/logo colors and a comprehensive brand strategy. Most don’t get it.   Continue Reading →

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Make It or Break It: Company Culture

Make It or Break It: Company Culture

Posted on Jul 08, 2019 by John Paulsen

“Culture eats strategy for breakfast” – Peter Drucker

There is some debate whether Drucker actually said this but since his passing, we’ll never know. Either way, it’s a safe assumption that he believed it.

The Importance of Company Culture

If culture is so important, do you think it’s disingenuous to strategize it? After all, transforming a company’s culture can be one of the toughest undertakings an organization can assume. I’ve seen plenty of organizations that have tried basically everything with little success.

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HMG Favorites: Our Top Ted Talks

HMG Favorites: Our Top Ted Talks

Posted on Jul 02, 2019 by Da Jin Kim

If you’re anything like us, you see Ted talks as a black vortex of motivational lessons that are powerful enough to give you a new perspective on life every single day. Just when you think you know it all, a simple new Ted Talk can make you rethink your whole thought process.  Continue Reading →

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Introducing: Our New Office Journey

Introducing: Our New Office Journey

Posted on Jul 02, 2019 by Da Jin Kim

No matter how long your business has been around, nothing is quite as rewarding as watching your company grow right before your eyes. Whether it’s in number, success, or space, all types of developments are an indication that your company is becoming closer to becoming everything you’ve envisioned and more. Continue Reading →