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Brand Story: The Foundation

Brand Story: The Foundation

Posted on Aug 21, 2020 by Tyler Gehringer

People are storytellers. For thousands of years, we have used the power of story to preserve history, pass down lessons, and convey ideas. There’s no better way to get your message to stick than to frame it as a tale that is being spun – and a brand is no different. As consumers, we want to buy into a story. Continue Reading →

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The Ultimate Guide to Austin’s Outdoor Attractions

The Ultimate Guide to Austin’s Outdoor Attractions

Posted on Aug 11, 2020 by Tyler Gehringer

Austin is awesome – that secret has long been out. Between the many live music venues, artsy streets of downtown, the vibrant South Austin district, and the eclectic food scene, there is no shortage of excitement here. But just outside the city, and even threaded throughout it, mother nature has some incredible offerings of her own. Austin’s outdoor spaces perfectly compliment the city life, and allow visitors and locals alike countless ways to escape into refreshing waterways and dense greenery.

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The Official Web Design Process of HMG Creative

The Official Web Design Process of HMG Creative

Posted on Aug 07, 2020 by Daniel Price

Our Process

Throughout all of our projects, we strategically plan every step before it is taken. Tried and true, we’ve built our meticulous web design process on one rule: no shortcuts. Think of it like Kevlar – strong enough to get the job done, yet flexible enough to fit around anything. Ultimately, we have designed this process to protect what goes inside of it.  Continue Reading →

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Is Traditional Marketing Dead?

Is Traditional Marketing Dead?

Posted on Aug 04, 2020 by Tyler Gehringer

Spoiler Alert: No. But it’s changing.

 

It’s no secret that we are venturing ever-further into the digital realm. And if 2020 is any preview of what is to come, it doesn’t look like that progression is slowing down. As companies big and small continue to devote larger portions of their budgets to digital marketing, it might be tempting to assume that traditional marketing is going to be left in the dust.  Continue Reading →