Services Provided

Web Design | Web Development

The Company

Capital Factory is the center of gravity for entrepreneurs in Texas – a community for entrepreneurs and startups to work in a creative environment and build their businesses. Capital Factory offers hundreds of events and resources throughout the year to present its members with opportunities like meeting investors, partners, employees and more.


Skip Ahead:  The Challenge  |  The Approach  |  The Results


The Challenge

After significant evolution and growth as an organization, Capital Factory was ready for a new web design that would provide a more authentic representation of the brand as the centerpiece of the Austin startup scene.

Their professionalism, attention to detail, and desire to see our project succeed were remarkable.

– Kate Trumpower, Marketing Manager – Capital Factory



The Approach

Capital Factory came to HMG through a referral from a friend who had previously worked with us. The Capital Factory team loved our portfolio and was excited to see what we could come up with for the organization’s new web design.

We kicked off Capital Factory’s project with their main goal in mind: boost the brand image and community engagement by enhancing its digital presence. To achieve this goal, HMG leveraged WordPress to create a stunning, user-friendly interface that caters to the needs of the startup community. Taking the CF team’s ideas and concerns into account, we developed a beautiful, clean site both on the backend and the frontend.


The Result

After the website launch, Capital Factory saw yearly sessions increase by 16%. Through a fully responsive and fresh design, the new site allows mentors, staff, and visitors to effortlessly navigate the site, access available opportunities, and easily locate desired information. HMG continues to enjoy an ongoing partnership with Capital Factory, supporting additional web, design, and marketing needs.

HMG Creative took our ideas and concerns into account and helped us create a beautiful website both on the backend and frontend.

– Kate Trumpower, Marketing Manager – Capital Factory

Statistics:

  • 16%Increase in Yearly Sessions



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