{"id":3630,"date":"2023-05-25T14:50:33","date_gmt":"2023-05-25T14:50:33","guid":{"rendered":"https:\/\/hmgcreative.com\/?post_type=case_study&#038;p=3630"},"modified":"2023-09-20T17:47:37","modified_gmt":"2023-09-20T17:47:37","slug":"college-forward","status":"publish","type":"case_study","link":"https:\/\/hmgcreative.com\/case-study\/college-forward\/","title":{"rendered":"College Forward"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"3630\" class=\"elementor elementor-3630\" data-elementor-post-type=\"case_study\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0bebd1c e-flex e-con-boxed e-con e-parent\" data-id=\"0bebd1c\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;animation_mobile&quot;:&quot;none&quot;,&quot;shape_divider_bottom&quot;:&quot;pyramids&quot;,&quot;shape_divider_bottom_negative&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" data-negative=\"true\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M761.9,40.6L643.1,24L333.9,93.8L0.1,1H0v99h1000V1\"\/>\n<\/svg>\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ac35089 e-flex e-con-boxed e-con e-parent\" data-id=\"ac35089\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8abeb65 elementor-widget elementor-widget-heading\" data-id=\"8abeb65\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Case study<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b060917 elementor-widget elementor-widget-heading\" data-id=\"b060917\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">COLLEGE FORWARD<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4ea79e6 e-flex e-con-boxed e-con e-parent\" data-id=\"4ea79e6\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8680be6 e-con-full e-flex e-con e-parent\" data-id=\"8680be6\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7d474d6 elementor-widget elementor-widget-image\" data-id=\"7d474d6\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"949\" height=\"139\" src=\"https:\/\/hmgcreative.com\/wp-content\/uploads\/2023\/05\/zxmgaveadca2lqmtgqhe.svg\" class=\"attachment-large size-large wp-image-6319\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6354333 e-flex e-con-boxed e-con e-parent\" data-id=\"6354333\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-97d5d11 elementor-widget elementor-widget-heading\" data-id=\"97d5d11\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Services Provided:<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ffff6e1 elementor-icon-list--layout-inline elementor-align-left elementor-mobile-align-center elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"ffff6e1\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<ul class=\"elementor-icon-list-items elementor-inline-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Web Strategy<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Web Design<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Web Development<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e3c8bb1 elementor-widget elementor-widget-text-editor\" data-id=\"e3c8bb1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>College Forward is a nationally-recognized, near-peer coaching program that pairs recent college graduates with students who are underserved to empower them to achieve their post-secondary goals.<\/p><p>The organization hopes to lead by building and sharing the most effective, most efficient, and most exciting college access and completion programs in the country.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6dff3bf e-flex e-con-boxed e-con e-parent\" data-id=\"6dff3bf\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_top&quot;:&quot;triangle-asymmetrical&quot;,&quot;shape_divider_top_negative&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" data-negative=\"true\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M737.9,94.7L0,0v100h1000V0L737.9,94.7z\"\/>\n<\/svg>\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c15b98c e-con-full e-flex e-con e-parent\" data-id=\"c15b98c\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3ee6192 elementor-widget elementor-widget-image\" data-id=\"3ee6192\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1423\" height=\"787\" src=\"https:\/\/hmgcreative.com\/wp-content\/uploads\/2023\/05\/cofo-mobile-desktop-reduced.png\" class=\"attachment-1536x1536 size-1536x1536 wp-image-3632\" alt=\"\" srcset=\"https:\/\/hmgcreative.com\/wp-content\/uploads\/2023\/05\/cofo-mobile-desktop-reduced.png 1423w, https:\/\/hmgcreative.com\/wp-content\/uploads\/2023\/05\/cofo-mobile-desktop-reduced-300x166.png 300w, https:\/\/hmgcreative.com\/wp-content\/uploads\/2023\/05\/cofo-mobile-desktop-reduced-1024x566.png 1024w, https:\/\/hmgcreative.com\/wp-content\/uploads\/2023\/05\/cofo-mobile-desktop-reduced-768x425.png 768w\" sizes=\"(max-width: 1423px) 100vw, 1423px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b3d1f09 elementor-widget elementor-widget-spacer\" data-id=\"b3d1f09\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-01da311 elementor-widget elementor-widget-heading\" data-id=\"01da311\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Challenge<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2d9b6f3 e-con-full e-flex e-con e-parent\" data-id=\"2d9b6f3\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-aab00f0 e-con-full e-flex e-con e-parent\" data-id=\"aab00f0\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-537fb1a elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"537fb1a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>With a meaningful mission and a strong brand, College Forward was only missing one component to success \u2014 a website that clearly displays the organization\u2019s programs, resources, and services in a responsive, easily navigable format. As an organization that depends on digital engagement from partners, coaches, and students, offering an optimal user experience is critical.<\/p><p>When College Forward approached HMG about a web redesign, its previous website was outdated and in need of a more professional look to appeal to both partners and donors. Poorly structured, challenging to navigate, and lacking responsive design, the site left many users frustrated trying to find the information they were seeking. An even bigger obstacle, students were often unable to locate helpful resources for their success.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-daa54fe e-flex e-con-boxed e-con e-parent\" data-id=\"daa54fe\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_top_negative&quot;:&quot;yes&quot;,&quot;shape_divider_top&quot;:&quot;triangle-asymmetrical&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" data-negative=\"true\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M737.9,94.7L0,0v100h1000V0L737.9,94.7z\"\/>\n<\/svg>\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b7a3cec e-con-full e-flex e-con e-parent\" data-id=\"b7a3cec\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6005fa1 elementor-widget elementor-widget-spacer\" data-id=\"6005fa1\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b7a814c elementor-widget elementor-widget-spacer\" data-id=\"b7a814c\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0b9089b elementor-widget elementor-widget-image\" data-id=\"0b9089b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"546\" src=\"https:\/\/hmgcreative.com\/wp-content\/uploads\/2023\/05\/cofo-mobile-screen-1024x546.jpeg\" class=\"attachment-large size-large wp-image-3635\" alt=\"\" srcset=\"https:\/\/hmgcreative.com\/wp-content\/uploads\/2023\/05\/cofo-mobile-screen-1024x546.jpeg 1024w, https:\/\/hmgcreative.com\/wp-content\/uploads\/2023\/05\/cofo-mobile-screen-300x160.jpeg 300w, https:\/\/hmgcreative.com\/wp-content\/uploads\/2023\/05\/cofo-mobile-screen-768x409.jpeg 768w, https:\/\/hmgcreative.com\/wp-content\/uploads\/2023\/05\/cofo-mobile-screen.jpeg 1360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec550ca elementor-widget elementor-widget-spacer\" data-id=\"ec550ca\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cb23245 elementor-widget elementor-widget-heading\" data-id=\"cb23245\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">THE APPROACH<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6dbf5e9 e-con-full e-flex e-con e-parent\" data-id=\"6dbf5e9\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-1930537 e-con-full e-flex e-con e-parent\" data-id=\"1930537\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-74dd080 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"74dd080\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"one-half\"><p><strong>Web Strategy<\/strong><\/p><p>To establish a comprehensive strategy for the site\u2019s new design, HMG first defined College Forward\u2019s organizational goals: increasing donations, making student resources more accessible, and scheduling more demos for CoPilot \u2013 an industry-leading student information system providing coaches and advisors with a 360-degree view of their students. Designing a site that supported these overall goals, we focused on creating a better digital experience by improving site speed, response time, and mobile functionality.<\/p><p>Our first priority was to strategically reorganize content to enhance the overall user journey. We identified the various audiences that would be visiting the site: students, coaches, partners, and donors, among others. Then we structured the site with new pages and sections that provided a simplified path for visitors as they seek out specific information. Focusing on the goal of increased engagement, we also made sure to make features like the newsletter subscription and blog more prominent.<\/p><p>To make it easier for visitors to make a donation on the site, we also simplified the donation component with an easy-to-use donation form, seamlessly integrated with the SalesForce platform to track volunteer\/donor data.<\/p><p><strong>Web Design<\/strong><\/p><p>In order to speak to both students and potential donors\/partners, we wanted to create a professional yet approachable look for College Forward\u2019s new site with a clean, enterprise feel. We did this by combining a traditional look with fun, youthful elements, such as rounded corners and hand drawn graphics, creating a softer, more welcoming aesthetic. Using the organization\u2019s logo as inspiration, we incorporated hand-drawn design elements to maintain playfulness throughout the site.<\/p><\/div><p>You\u2019ll also notice a live number count on the site displaying relevant statistics \u2013 like the number of students served \u2013 to visually convey College Forward\u2019s impact. In our design, we prioritized motion through video usage and fading techniques to provide an eye-catching and engaging experience for site visitors.<\/p><p>We developed the site on the WordPress framework, incorporating the page builder, Elementor, so the College Forward team would be internally equipped to administer the site as updates are needed. The site\u2019s development also required custom features, including an extensive filtering functionality on the \u201cOur Team\u201d page to more easily search for staff members based on their department and team.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0e9b6cc elementor-widget elementor-widget-spacer\" data-id=\"0e9b6cc\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e9335db e-flex e-con-boxed e-con e-parent\" data-id=\"e9335db\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_top&quot;:&quot;pyramids&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M761.9,44.1L643.1,27.2L333.8,98L0,3.8V0l1000,0v3.9\"\/>\n<\/svg>\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c3c1fe0 e-con-full e-flex e-con e-parent\" data-id=\"c3c1fe0\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-197bced elementor-widget elementor-widget-spacer\" data-id=\"197bced\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f6f5685 e-con-full e-flex e-con e-parent\" data-id=\"f6f5685\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-90ff02f elementor-widget elementor-widget-image\" data-id=\"90ff02f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1360\" height=\"725\" src=\"https:\/\/hmgcreative.com\/wp-content\/uploads\/2023\/05\/college-forward-college-resources.jpeg\" class=\"attachment-1536x1536 size-1536x1536 wp-image-3633\" alt=\"\" srcset=\"https:\/\/hmgcreative.com\/wp-content\/uploads\/2023\/05\/college-forward-college-resources.jpeg 1360w, https:\/\/hmgcreative.com\/wp-content\/uploads\/2023\/05\/college-forward-college-resources-300x160.jpeg 300w, https:\/\/hmgcreative.com\/wp-content\/uploads\/2023\/05\/college-forward-college-resources-1024x546.jpeg 1024w, https:\/\/hmgcreative.com\/wp-content\/uploads\/2023\/05\/college-forward-college-resources-768x409.jpeg 768w\" sizes=\"(max-width: 1360px) 100vw, 1360px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ed83e5 elementor-widget elementor-widget-spacer\" data-id=\"4ed83e5\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ac7cbe elementor-widget elementor-widget-heading\" data-id=\"2ac7cbe\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">THE RESULT<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6acbae1 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"6acbae1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>We couldn\u2019t be more grateful for a partner like College Forward. In a smooth, enjoyable process, we collaboratively moved through brand evaluation, web strategy, and web design and development to produce a sophisticated digital presence for an organization with a nationwide impact on education. Within one week of launch, College Forward saw the recruitment of new AmeriCorp coaches through its enhanced digital platform \u2013 an exciting accomplishment in light of the previous non-mobile-friendly user experience.<\/p><p>We look forward to continuing to support College Forward in a long-term partnership and seeing continued growth and engagement with the brand new web presence over the coming months!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a49c18 elementor-blockquote--skin-border elementor-blockquote--button-view-icon-text elementor-blockquote--button-skin-classic elementor-blockquote--button-color-official elementor-widget elementor-widget-blockquote\" data-id=\"1a49c18\" data-element_type=\"widget\" data-widget_type=\"blockquote.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<blockquote class=\"elementor-blockquote\">\n\t\t\t<p class=\"elementor-blockquote__content\">\n\t\t\t\t\"[HMG takes] a really good strategic approach to design. They\u2019re not just going to build a pretty new website for you; they want to make sure all of the pages and functionality are based on a good business strategy.\"\t\t\t<\/p>\n\t\t\t\t\t\t\t<div class=\"e-q-footer\">\n\t\t\t\t\t\t\t\t\t\t\t<cite class=\"elementor-blockquote__author\">\u2013 Nikole Saulsberry, Associate Director of Marketing \u2013 College Forward<\/cite>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/twitter.com\/intent\/tweet?text=%22%5BHMG%20takes%5D%20a%20really%20good%20strategic%20approach%20to%20design.%20They%E2%80%99re%20not%20just%20going%20to%20build%20a%20pretty%20new%20website%20for%20you%3B%20they%20want%20to%20make%20sure%20all%20of%20the%20pages%20and%20functionality%20are%20based%20on%20a%20good%20business%20strategy.%22 \u2014 \u2013 Nikole Saulsberry, Associate Director of Marketing \u2013 College Forward\" class=\"elementor-blockquote__tweet-button\" target=\"_blank\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-twitter\"><\/i>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-blockquote__tweet-label\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/blockquote>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b996fbf elementor-widget elementor-widget-spacer\" data-id=\"b996fbf\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Case study COLLEGE FORWARD Services Provided: Web Strategy Web Design Web Development College Forward is a nationally-recognized, near-peer coaching program that pairs recent college graduates with students who are underserved to empower them to achieve their post-secondary goals. The organization hopes to lead by building and sharing the most effective, most efficient, and most exciting [&hellip;]<\/p>\n","protected":false},"featured_media":3633,"parent":0,"menu_order":0,"template":"elementor_header_footer","meta":[],"categories":[],"tags":[2228],"class_list":["post-3630","case_study","type-case_study","status-publish","has-post-thumbnail","hentry","tag-featured"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>College Forward - HMG Creative<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hmgcreative.com\/case-study\/college-forward\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"College Forward - HMG Creative\" \/>\n<meta property=\"og:description\" content=\"Case study COLLEGE FORWARD Services Provided: Web Strategy Web Design Web Development College Forward is a nationally-recognized, near-peer coaching program that pairs recent college graduates with students who are underserved to empower them to achieve their post-secondary goals. The organization hopes to lead by building and sharing the most effective, most efficient, and most exciting [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hmgcreative.com\/case-study\/college-forward\/\" \/>\n<meta property=\"og:site_name\" content=\"HMG Creative\" \/>\n<meta property=\"article:modified_time\" content=\"2023-09-20T17:47:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hmgcreative.com\/wp-content\/uploads\/2023\/05\/college-forward-college-resources.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1360\" \/>\n\t<meta property=\"og:image:height\" content=\"725\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/hmgcreative.com\/case-study\/college-forward\/\",\"url\":\"https:\/\/hmgcreative.com\/case-study\/college-forward\/\",\"name\":\"College Forward - HMG Creative\",\"isPartOf\":{\"@id\":\"https:\/\/hmgcreative.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/hmgcreative.com\/case-study\/college-forward\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/hmgcreative.com\/case-study\/college-forward\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/hmgcreative.com\/wp-content\/uploads\/2023\/05\/college-forward-college-resources.jpeg\",\"datePublished\":\"2023-05-25T14:50:33+00:00\",\"dateModified\":\"2023-09-20T17:47:37+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/hmgcreative.com\/case-study\/college-forward\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/hmgcreative.com\/case-study\/college-forward\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/hmgcreative.com\/case-study\/college-forward\/#primaryimage\",\"url\":\"https:\/\/hmgcreative.com\/wp-content\/uploads\/2023\/05\/college-forward-college-resources.jpeg\",\"contentUrl\":\"https:\/\/hmgcreative.com\/wp-content\/uploads\/2023\/05\/college-forward-college-resources.jpeg\",\"width\":1360,\"height\":725},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/hmgcreative.com\/case-study\/college-forward\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/hmgcreative.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Case Studies\",\"item\":\"https:\/\/hmgcreative.com\/case-study\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"College Forward\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/hmgcreative.com\/#website\",\"url\":\"https:\/\/hmgcreative.com\/\",\"name\":\"HMG Creative\",\"description\":\"Digital Marketing Agency In Austin, TX\",\"publisher\":{\"@id\":\"https:\/\/hmgcreative.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/hmgcreative.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/hmgcreative.com\/#organization\",\"name\":\"HMG Creative\",\"url\":\"https:\/\/hmgcreative.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/hmgcreative.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/hmgcreative.com\/wp-content\/uploads\/2022\/07\/HMG-Creative-Logo.svg\",\"contentUrl\":\"https:\/\/hmgcreative.com\/wp-content\/uploads\/2022\/07\/HMG-Creative-Logo.svg\",\"width\":203,\"height\":34,\"caption\":\"HMG Creative\"},\"image\":{\"@id\":\"https:\/\/hmgcreative.com\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"College Forward - HMG Creative","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/hmgcreative.com\/case-study\/college-forward\/","og_locale":"en_US","og_type":"article","og_title":"College Forward - HMG Creative","og_description":"Case study COLLEGE FORWARD Services Provided: Web Strategy Web Design Web Development College Forward is a nationally-recognized, near-peer coaching program that pairs recent college graduates with students who are underserved to empower them to achieve their post-secondary goals. The organization hopes to lead by building and sharing the most effective, most efficient, and most exciting [&hellip;]","og_url":"https:\/\/hmgcreative.com\/case-study\/college-forward\/","og_site_name":"HMG Creative","article_modified_time":"2023-09-20T17:47:37+00:00","og_image":[{"width":1360,"height":725,"url":"https:\/\/hmgcreative.com\/wp-content\/uploads\/2023\/05\/college-forward-college-resources.jpeg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/hmgcreative.com\/case-study\/college-forward\/","url":"https:\/\/hmgcreative.com\/case-study\/college-forward\/","name":"College Forward - HMG Creative","isPartOf":{"@id":"https:\/\/hmgcreative.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/hmgcreative.com\/case-study\/college-forward\/#primaryimage"},"image":{"@id":"https:\/\/hmgcreative.com\/case-study\/college-forward\/#primaryimage"},"thumbnailUrl":"https:\/\/hmgcreative.com\/wp-content\/uploads\/2023\/05\/college-forward-college-resources.jpeg","datePublished":"2023-05-25T14:50:33+00:00","dateModified":"2023-09-20T17:47:37+00:00","breadcrumb":{"@id":"https:\/\/hmgcreative.com\/case-study\/college-forward\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/hmgcreative.com\/case-study\/college-forward\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/hmgcreative.com\/case-study\/college-forward\/#primaryimage","url":"https:\/\/hmgcreative.com\/wp-content\/uploads\/2023\/05\/college-forward-college-resources.jpeg","contentUrl":"https:\/\/hmgcreative.com\/wp-content\/uploads\/2023\/05\/college-forward-college-resources.jpeg","width":1360,"height":725},{"@type":"BreadcrumbList","@id":"https:\/\/hmgcreative.com\/case-study\/college-forward\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/hmgcreative.com\/"},{"@type":"ListItem","position":2,"name":"Case Studies","item":"https:\/\/hmgcreative.com\/case-study\/"},{"@type":"ListItem","position":3,"name":"College Forward"}]},{"@type":"WebSite","@id":"https:\/\/hmgcreative.com\/#website","url":"https:\/\/hmgcreative.com\/","name":"HMG Creative","description":"Digital Marketing Agency In Austin, TX","publisher":{"@id":"https:\/\/hmgcreative.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/hmgcreative.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/hmgcreative.com\/#organization","name":"HMG Creative","url":"https:\/\/hmgcreative.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/hmgcreative.com\/#\/schema\/logo\/image\/","url":"https:\/\/hmgcreative.com\/wp-content\/uploads\/2022\/07\/HMG-Creative-Logo.svg","contentUrl":"https:\/\/hmgcreative.com\/wp-content\/uploads\/2022\/07\/HMG-Creative-Logo.svg","width":203,"height":34,"caption":"HMG Creative"},"image":{"@id":"https:\/\/hmgcreative.com\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/hmgcreative.com\/wp-json\/wp\/v2\/case_study\/3630","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hmgcreative.com\/wp-json\/wp\/v2\/case_study"}],"about":[{"href":"https:\/\/hmgcreative.com\/wp-json\/wp\/v2\/types\/case_study"}],"version-history":[{"count":15,"href":"https:\/\/hmgcreative.com\/wp-json\/wp\/v2\/case_study\/3630\/revisions"}],"predecessor-version":[{"id":6322,"href":"https:\/\/hmgcreative.com\/wp-json\/wp\/v2\/case_study\/3630\/revisions\/6322"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hmgcreative.com\/wp-json\/wp\/v2\/media\/3633"}],"wp:attachment":[{"href":"https:\/\/hmgcreative.com\/wp-json\/wp\/v2\/media?parent=3630"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hmgcreative.com\/wp-json\/wp\/v2\/categories?post=3630"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hmgcreative.com\/wp-json\/wp\/v2\/tags?post=3630"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}