Tunnel vision means that users often don\u2019t see things that are right in front of them. By grouping important elements together and putting essential information where readers tend to look anyway, you can boost your click-through rates and ultimately, your conversions.<\/p>\n","protected":false},"excerpt":{"rendered":"

How long do you have to snag your reader\u2019s attention before you lose them? Say it with me: ten seconds or less. We\u2019ve had this drilled into our heads, and great designers know what keeps people reading and what doesn\u2019t. But what hasn\u2019t been learned nearly so well is that your customer\u2019s online attention is […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[962,866],"tags":[964,861,926,937],"class_list":["post-2118","post","type-post","status-publish","format-standard","hentry","category-business-tips","category-email-design","tag-business-tips","tag-display-design","tag-email-marketing","tag-writing-tips"],"acf":[],"yoast_head":"\n