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Twelve Impressive Twitter Numbers

Posted on Mar 14, 2013 by

Trends, Shares, Hashtags and Retweets!  Twitter is social media’s most interactive resource to keep in touch with virtually anything and anyone you so desire, and, in real time. Since Twitter became one of the leading social media sites, I have become curious to know the numbers that make Twitter unique; so I did some research and I came up with a list of my favorite ever-changing Twitter statistics.

124,000,000,000 (Yes, that’s 9 Zero’s!) Tweets worldwide in 2012

500 million Twitter users worldwide

300 thousand NEW Twitter visitors every day

73 percent of Twitter users are between 15 and 25 years old

50 percent of 2013 Super Bowl ads mentioned Twitter

24 million Tweets accounted for during the 2013 Super Bowl (XLVII); up nearly 50 percent from 12 million in 2011 and 15 million in 2012

22 percent of Twitter user accounts are located in the United States (that’s 110 million Americans!)

16 million: the amount of the official Twitter account followers

11 new accounts are created every second

7 years since Twitter’s 2006 launch at SXSW

2nd ranked country for Twitter users is the England, just behind the US

1st Ranked for Twitter followers is Justin Bieber, 34 million and counting

Regardless of what number or metric we measure, it’s clear that social media has taken the world by storm.  Nearly 1.5 billion people engage in one or more social media platform as of December 2012; that’s 30% of adults worldwide.  The numbers for the United States are even more impressive with 69% of Americans ages 15 and up using social media, for a tally of 168 million users.  It’s always been said that “numbers don’t lie”; so my educated guess is that this social media craze will only grow and become more embedded in our culture and economy just as the internet and television did some 20 and 60 years ago. Until next time, happy Tweeting, Liking, Pinning and connecting!

Johnny Jeffers

Creative Director and all around cool guy. In his free time you will find him jamming in the local music scene around Austin, TX with his band, With An Orange. You can also follow him on twitter @HMGCreative

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