When it comes to a company’s success, there’s no doubting the importance of having a strong brand image. However, creating a brand that is completely timeless is nearly impossible. With the rise of technological advancements and the increased utilization of social media in the business world, maintaining brand relevancy is more important than ever. Continue Reading →
Posted on Mar 12, 2013 by Amy Kauffman
By now, you have most likely heard of or used RetailMeNot.com. (Their daring holiday spots created by local GSD&M still have advertisers talking.) With more than 500,000 active coupons and 140,000 stores, the daily-deal site is the leading destination for online coupons. By encouraging users to upload deals and help grow the site, RetailMeNot has established a vibrant discount marketplace and passionate user base. The site also allows our users to rate and rank coupons, so the most successful coupons move to the top of the page, ensuring that the best deals are just a click away.
HMG is excited to announce our web development work completed for the national coupon website sensation. Last year, RetailMeNot came to HMG requesting web design and development assistance for a new Customer Appreciation Campaign. The project had very detailed specifications and guidelines for converting the current RetailMeNot blog interface into styled-out blog pages that highlight the new campaign, the company’s bloggers and recent articles as well as the integration of a live Q&A chat section, reader polls, advertising and of course all social media platforms.
While the timeline was tight and expectations were tall, the entire web project was completed ahead of schedule and the end-result was a design and development approved by the highest standards, our client’s.