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A 2019 Guide for Instagram Business Accounts

A 2019 Guide for Instagram Business Accounts

Posted on Aug 29, 2019 by Da Jin Kim

Instagram was initially introduced to the digital world in 2010 and quickly gained popularity. A few years later, Facebook took over its ownership with an estimated user count of 1 billion monthly active users. With the number of users rapidly increasing, Instagram was identified as an excellent tool for marketers to promote products, services and ideas. In May 2016, Instagram made a move that shifted culture, launching the Instagram business account – a powerful way for businesses to advertise and market. The feature is available for both IOS and Android globally.

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Instagram for Business: Your Guide to Insta-Marketing Success

Instagram for Business: Your Guide to Insta-Marketing Success

Posted on Oct 16, 2018 by Sarah Hetrick

Every day 500 million users open Instagram and start scrolling, ready for a personalized experience tailored to their unique interests.

The numbers are rapidly increasing. Instagram now has 2 million advertisers and 1 billion overall users. Seeking captivating stories told through stimulating images, Instagrammers come to the platform for content from their friends, family, and – you guessed it – their favorite brands. Continue Reading →

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Introducing Sarah, Newest Member of the HMG Team

Introducing Sarah, Newest Member of the HMG Team

Posted on Sep 10, 2018 by Sarah Hetrick

Following a scintillating Austin summer of endless sunshine, late nights, and outdoor adventures, I’m excited to be kicking off my newest adventure as Marketing Coordinator with HMG Creative!

Originally a Phoenix native, I bravely ventured into the unknown territory of Texas for college in 2006 and never looked back. After a 12 year expedition of all things Dallas, my insatiable curiosity lured me off to the rolling hills of central Texas and landed me in our state’s exploding capital – Austin.

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Social Media: Back To The Basics & The Latest Trends

Social Media: Back To The Basics & The Latest Trends

Posted on Jun 06, 2018 by Natalie Matthews

It’s hard to ignore just how much social media has taken the advertising and marketing world by storm. From the beginnings of a millennial-led movement to a full-blown industry changer, social media has transformed how we choose the products we buy, and more importantly how we connect with others to create communities around brands and people alike. Platforms like Facebook, Instagram, Twitter, and Snapchat are only some of the many content-centered sites that aim to reach their audiences directly through personalized targeted visual and written messaging.

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Popular Instagram Spots in Austin

Popular Instagram Spots in Austin

Posted on Mar 16, 2018 by Courtney Bateson

In town for SXSW? Planning a visit soon? Or just an Austin native looking for some weekend inspiration? You’ve come to the right place, as here we’ve rounded up a mix of some of the most popular Instagram Spots in Austin.

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