The internet exists to function for all people regardless of physical or cognitive abilities, quality of technology, or environment. When this is true for an online platform, tool, or application it means it is accessible. Web accessibility allows for communication, interaction, research, entertainment, and more online opportunities — many of which can be excluding in the physical world. This creates a need for developers and organizations to create inclusive designs to make their content accessible to all.
Everyone should be able to easily navigate the web or contribute to it if they wish. This is what makes this virtual space so special. Easy navigation can mean that information is presented clearly or through various alternate sensory channels.
Your business is thriving. The company is growing, attracting new customers, and leading in its industry. You’re on the verge of your next level of business achievement – but are you really tapping into all the potential available for your brand? As an innovative business, your digital footprint is a crucial part of amplifying your ultimate success. If your business is on the cusp of expansive growth but your website fails to reflect your progress, it could be hurting business more than you realize.
Unlike for-profit corporations, nonprofit organizations have much smaller budgets for marketing and advertising than some may anticipate. Unfortunately, many people tend to view these expenses as counter to the reasons they originally gave to a certain cause. As companies are forced to become more transparent in the age of clear and precise communication as well as more personal producer-consumer relationships, people are wanting to see their money go directly towards the receivers of work done by organizations which they decide to give to. Nowadays, these donations are seen more as an investment than just a gift. Although it is understandable that donors give to see results, nonprofits struggle with a lack of ability to grow their reach because of their hesitancy to fund campaigns which have the potential to do so.
Another year of work under our belt and another Clutch award at our feet. HMG is proud to announce that we have been named one of Austin’s top 5 creative agencies for the fourth year in a row! We are honored to stand among some of the leading agencies in such a competitive field right here in the lone star state.
You jump into another dimension where it is possible to be another person, from another place, with a different personality, voice, opinion and being; where you are able to reach someone else from across the world in a simple press of a button; where nothing around you is what you could really see. Right next to you, two people speak to one another in a conjoined space and time. Although the two interactions are both happening in the real world, one is facilitated by technology and the other is not. Virtual reality, the new trend sweeping the scene, seems to blur these lines by merging the physical world and the digital world.
In today’s digital world, your website is one of the most important marketing tools for your business – every move you make usually refers back to it in one way or another. With more and more DIY template-based websites being launched every day, many business owners are faced with the question of whether or not they should invest in a custom website designed and developed by professionals.
When a website is launched, many like to think it’s a finished product and the work is complete. However, the reality of the situation is that websites are like houses and cars – they require ongoing maintenance to keep them fully functioning and up to date.
Here at HMG, we’ve found that it’s important to evolve over time in order to achieve longevity. Trends change so rapidly, and so we’ve always emphasized the importance of staying relevant.
Whether it be about our personal or professional lives, we are constantly learning new things from each other by asking for advice and information. After all, ‘everybody knows something you don’t’.