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The Essential Questions to Ask Before Hiring a Marketing Agency

The Essential Questions to Ask Before Hiring a Marketing Agency

Posted on Jul 12, 2019 by Da Jin Kim

When it comes to hiring an out-of-house marketing agency, the last thing that you want to do is pick the wrong one. While there are a lot of great resources online to help you find the perfect match, even the world-wide web can’t tell you the best fit for your specific company. The best way to ensure you’re picking the right agency addition for your team is with good ol’ fashioned conversation. Continue Reading →

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Vision & Mission Statements

Vision & Mission Statements

Posted on May 28, 2019 by John Paulsen

Initially, we titled this article “Vision vs. Mission” to clarify the difference between an organization’s mission to accomplish something and its vision to make an impact. The final title, as you may have already noticed, lost the word “versus.” Strategically, we want to demonstrate that while mission and vision are two different thoughts, they are by no means competing. One has a more in-depth focus than the other, but the two work in tandem.

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The Intern’s Farewell

The Intern’s Farewell

Posted on Dec 06, 2017 by Anna Vehslage

As my final semester of college comes to an end, I’ve had the chance to reflect on all the opportunities I have been given along the way that exceeded just my education. While I have had prior internships, HMG Creative was a unique challenge for me that I will be forever grateful for. Working with HMG, I got exposed to inbound marketing, a topic that I had not yet covered in school or working for other agencies. Not only has HMG connected me with the digital industry, it has motivated me further to pursue a career in this field.

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What We’re Thankful For

What We’re Thankful For

Posted on Nov 21, 2017 by Anna Vehslage

The holiday rush is officially here and our schedules are about to amp up. All the shopping, cooking, decorating, and even some parties are sure to keep us busy for the next couple of months. With all the hustle and bustle of the season, it is important to take a step back and remember the true spirit of the holidays. We were able to catch up with some of our team here at HMG Creative and had them reflect on what they are thankful for, at work and at home.

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HMG Named Leading Digital Marketing Agency

HMG Named Leading Digital Marketing Agency

Posted on Aug 17, 2017 by Emily Ballard

For the third year in a row, HMG Creative has been named one of the top digital marketing agencies in Texas. Clutch is a research and review firm that identifies and ranks top service agencies that produce high-quality results for their clients. The ranking is based on a matrix of factors which include company experience, client list, industry recognition, market experience, and client reviews.

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What You Need to Know About Your Business Before Searching for the Right Agency

What You Need to Know About Your Business Before Searching for the Right Agency

Posted on Mar 28, 2017 by Alyssa Zucker

A strong relationship between client and agency is vital to creating the best possible work. In order to foster an honest, transparent working relationship, you should come to the table prepared and ready to discuss the needs and fundamental values that make up your brand.

In truly collaborative working relationships, no party is left in the dark. You should be made aware as new milestones are reached in the creative process, have opportunities to provide feedback, and have reasonable expectations set by the agency. In order to build long lasting relationships, there should be a healthy, back-and-forth flow of communication, with very little uncertainty. It is better to plainly explain what you mean again and again, than to assume you were understood.

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