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Brand Story: The Foundation

Brand Story: The Foundation

Posted on May 29, 2020 by Thalia R. Carrillo

Earlier this month, HMG Creative hosted our very first webinar, Brand Story: The Foundation. Led by our Senior Brand and Marketing Strategist, John Paulsen, this webinar was the first in a three-part series to help bolster brands. With a huge team effort, our first episode was a hit! We focused on helping businesses navigate their brand presence during this transitional time in our world. By sharing a sneak peek into our methodologies, we showed participants a few key steps to help their brand find its purpose again. Here’s how we did it:

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How Social Media Marketing Can Improve Brand Reputation

How Social Media Marketing Can Improve Brand Reputation

Posted on Feb 18, 2019 by Da Jin Kim

In today’s world, social media remains one of the most dominant digital topics, as leading platforms continue to expand their audiences and account for a growing share of consumers’ time spent on the web.

Considering nearly half of social media users tend to share other people’s content more than their own, the way in which businesses use social media as a marketing tool is highly imperative to their success. Continue Reading →