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10 Things We’re Thankful For

10 Things We’re Thankful For

Posted on Nov 24, 2014 by

With the holiday season already upon us, the team at HMG wanted to take a little time out to reflect on this past year and share what we have to be thankful for (a lot!).

First and foremost, health, happiness and the support of our family and friends cannot go unmentioned. We are a team that is lucky to have a steadfast support base and we couldn’t do all we do without you!

Here’s what else we’re thankful for, in no particular order:

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THANK YOU – We Won a FAVE!

Posted on Nov 17, 2014 by

You probably heard us buzzing about votes a few weeks ago and we’re pleased to announce the hard work paid off! This past weekend we had the honor of winning an Austin Young Chamber’s FAVE Award for FAVE Professional Services Company for the 2nd year in a row! We are unbelievably thankful for everyone’s support and votes – we truly couldn’t have done it without you.

The FAVE Awards are presented annually by Austin Young Chamber to recognize local companies in 16 different categories that cater to young professionals in the Austin area. We were honored to share our category this year with four other great local businesses: Courreges PC, De Leon & Washburn, P.C., Simply Sold, and The Hanley Law Firm.

The award ceremony this year was a fun swanky event held in the Radisson Hotel ballroom with an awesome after party hosted by the Belmont. We had a great time attending and couldn’t be more thrilled and appreciative for the win.

FAVE AwardsFAVE Awards

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The Power of Print Marketing

The Power of Print Marketing

Posted on Nov 05, 2014 by

There have been whispers and even yells in recent years that with the onslaught of digital marketing tactics that print “is dead” as a marketing medium. However, any smart marketer would tell you that the old school medium is in fact alive and thriving. You just need to know how to leverage its power. Let’s discuss a few features of print marketing that make it more powerful now than ever:

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Cast Your Vote – #HMG4FAVE!

Cast Your Vote – #HMG4FAVE!

Posted on Oct 08, 2014 by

It’s that time of year again friends, the Austin Young Chamber’s FAVE Awards are back! Each fall the FAVE awards recognize local Austin businesses in a variety of categories and this year the winners will be announced at an awards ceremony on November 14th.  As you can imagine, we’re so excited to have been nominated again and would love the honor of a back-to-back win – but we need YOUR help!

The ballot is now open for voting and it only takes a few seconds to complete. We’re nominated under the FAVE Professional Services Company, but feel free to cast your vote in as many or few categories as you like – we’ve been nominated alongside some awesome local organizations.

If you do vote, let us know! Give us a shout-out that you voted using the hashtag #HMG4FAVE on our Twitter or Facebook page and we’ll draw a winner to receive a fun Austin prize package. We sincerely appreciate your vote!

Cast Your Vote Now!
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Anatomy of a High-Converting Landing Page

Anatomy of a High-Converting Landing Page

Posted on Oct 06, 2014 by

First things first: What’s a landing page? A landing page is a page a visitor is directed to after clicking on an ad. It shouldn’t be your company’s home page. Instead, it should exist as a separate webpage with one clear message and purpose, leading visitors seamlessly from the initial ad to a clear call to action, and ideally – to conversions.

Whether creating a new landing page from scratch or trying to rework an existing one for better results, here are a few tactics you can use that have been proven to ramp up landing page conversions:

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We Won A Gold Stevie!

We Won A Gold Stevie!

Posted on Sep 15, 2014 by

Happy Monday from HMG!

We were greeted this morning with some exciting news from the American Business Awards and we couldn’t wait to share! Last Friday in San Francisco, the ABA awarded many prestigious companies with Stevie Awards in a variety of categories. HMG Creative had the pleasure of competing and are thrilled to announce we won a Gold Stevie Award in the nonprofit category for our work with Texas Young Lawyers Association! The TYLA “What Do Lawyers Do?” Project was an especially fun one for us as we always enjoy the opportunity to work with local nonprofit organizations.

A big thank you to the American Business Awards, and congratulations to all of our fellow winning businesses – we’re in great company!

You can take a look at our winning site at http://wdld.tyla.org, and learn a little more about how we tackled the project here:

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Cheers!