October is almost here, and you know what that means: ACL fest is back! For the next two weekends, Zilker Park will be transformed into a live music haven. With a lineup featuring headliners like The Chainsmokers, Kendrick Lamar, Mumford & Sons, and Kygo, it is surely one you do not want to miss. Continue Reading →
Posted on Sep 20, 2016 by Kate Gothing
Teamwork is an important part of any business. With Google Apps, useful business tools such as email, storage, document creation, and more are consolidated into one cloud-based, collaborative platform. Whether an employee is working remotely or you’re sharing a power outlet, everyone on the team will be able to connect and collaborate with one another. Continue Reading →
Posted on Sep 13, 2016 by Kate Gothing
What is a brand?
Before discussing why it is important to update and adapt a brand’s image and message, it is important to understand what a brand is. According to Wikipedia, a brand is defined as “a set of marketing and communication methods that help to distinguish a company from competitors and create a lasting impression in the minds of customers.” For our purposes, this definition hits the nail on the head. Continue Reading →
Posted on Sep 08, 2016 by Kate Gothing
When it comes to developing and designing a website, there are two options. Hiring a professional agency to handle the coding and upkeep of the website, or doing it yourself with programs already online. It’s great that sites like Squarespace, Wix, Weebly, etc. are around for those who need them but lack the funds for a web developer or time to learn to code. But unfortunately, the DIY websites aren’t the best choice for everyone. Yes, you will be paying more than $20 a month for your site, but if you were to hire a professional, you would have the freedom to create something that fits your company’s personality. Continue Reading →