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The Art of Dashboarding

The Art of Dashboarding

Posted on May 11, 2017 by Alyssa Zucker

Dashboarding embodies the realms of both art and science. With the ability to present data in a clear and aesthetically pleasing way, dashboards bridge the gap between form and function. It is essentially a tool that aggregates all vital resources needed to make informed decisions and take action. Having previously focused on the potent dashboard of google analytics, creating your own custom dashboard is a powerful way to display useful data, and more.

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Identifying Your Target Market

Identifying Your Target Market

Posted on Mar 30, 2017 by Emily Ballard

Identifying your target market isn’t easy, and it takes time. Once you’ve identified your target market, you need to get in front of them, grab their attention and give them a relatable reason for why they should choose your product or service. This is where it gets tricky–it is up to you to also give your customer something in return for their attention. In other words, you had better know your audience.

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