Given the world’s current climate of uncertainty, we are thrilled to be hiring new team members still! Meet Mauro Lopez, HMG’s newest Front End/Visual Designer. Mauro is a friend and former co-worker of our Senior Visual Designer, Blaine, so we knew he would be a great fit even before he got here! Continue Reading →
Posted on Jun 05, 2020 by Thalia R. Carrillo
The HMG Creative team has gained a new team member and we’re more than thrilled about it! We’re happy to introduce Becca Miles as our new Visual Production Designer. Becca is filling a new role to support HMG’s longstanding partnership with one of our Fortune 500 enterprise clients. She’ll be working collaboratively with our design team, offering experience in visual design and HTML to provide digital production for the client’s web projects.
Posted on Jul 08, 2019 by John Paulsen
“Culture eats strategy for breakfast” – Peter Drucker
There is some debate whether Drucker actually said this but since his passing, we’ll never know. Either way, it’s a safe assumption that he believed it.
The Importance of Company Culture
If culture is so important, do you think it’s disingenuous to strategize it? After all, transforming a company’s culture can be one of the toughest undertakings an organization can assume. I’ve seen plenty of organizations that have tried basically everything with little success.
Posted on Mar 30, 2017 by Emily Ballard
Identifying your target market isn’t easy, and it takes time. Once you’ve identified your target market, you need to get in front of them, grab their attention and give them a relatable reason for why they should choose your product or service. This is where it gets tricky–it is up to you to also give your customer something in return for their attention. In other words, you had better know your audience.