Culture; a word that has taken the corporate world by storm in the last decade. From how workplaces communicate, dress and think to the personalities they boast to their audiences, people are beginning to place labels on certain companies and their brands as a result of the people that represent them. Research shows that a company’s “culture”, is now one of the leading determining factors of candidate fit in hiring and recruitment practices.
Posted on Mar 30, 2017 by Emily Ballard
Identifying your target market isn’t easy, and it takes time. Once you’ve identified your target market, you need to get in front of them, grab their attention and give them a relatable reason for why they should choose your product or service. This is where it gets tricky–it is up to you to also give your customer something in return for their attention. In other words, you had better know your audience.
Posted on Apr 06, 2015 by Cameron Francis
April in Austin is one of the nicest months of the year. The weather is just perfect, making it a great time to go kayaking, hiking, biking, or cruising around the city with your windows down. Spring has officially set in, and to help you kick it off in the best way possible, we have a list of five fun things to do this month!