In a world with continual platform updates and algorithm adjustments, changes in social platforms and search engines can leave a digital marketer’s world tumultuous at the very least. Continuing to adapt and learn has always been key to dominating the ever-changing digital landscape. To keep up, you must be willing to drop the ego and consistently learn new techniques, even if the ongoing changes make you want to pull your hair out. Continue Reading →
Posted on Jul 08, 2019 by John Paulsen
“Culture eats strategy for breakfast” – Peter Drucker
There is some debate whether Drucker actually said this but since his passing, we’ll never know. Either way, it’s a safe assumption that he believed it.
The Importance of Company Culture
If culture is so important, do you think it’s disingenuous to strategize it? After all, transforming a company’s culture can be one of the toughest undertakings an organization can assume. I’ve seen plenty of organizations that have tried basically everything with little success.
Posted on Oct 09, 2018 by Sarah Hetrick
Austin is a city built on collaboration. Along with a short list of other hot spots in the U.S., it’s a hub of innovation – the beginning of new thoughts, the cultivation of ideas that mature into realities to influence culture and change the world. What starts as a good idea with an individual ends with a community of enthusiasts supporting and advocating for a budding startup brand. As William H. McRaven put it in his graduation speech to the University of Texas Class of 2014, “What starts here changes the world.”
Together, we brainstorm, share ideas, and empower each other’s endeavors. Together we move forward into exciting new possibilities we’d never accomplish alone.