Uniquely Austin Date Ideas: Summer and Fall Edition

This article was originally posted on Austinot.com

Austin is known for being one of the best cities for singles, making it a city full of first dates and hopefully many others afterward. Beyond the singles dating scene, anyone in a relationship has probably experienced how easy it is to get caught in a routine of go-to date night spots.

Whether you’re craving something new with your current SO (significant other) or looking for an impressive first date idea, here are a few local suggestions that break the typical dinner-and-drinks mold.

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Anatomy of a High-Converting Landing Page

First things first: What’s a landing page? A landing page is a page a visitor is directed to after clicking on an ad. It shouldn’t be your company’s home page. Instead, it should exist as a separate webpage with one clear message and purpose, leading visitors seamlessly from the initial ad to a clear call to action, and ideally – to conversions.

Whether creating a new landing page from scratch or trying to rework an existing one for better results, here are a few tactics you can use that have been proven to ramp up landing page conversions:

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We Won A Gold Stevie!

Happy Monday from HMG!

We were greeted this morning with some exciting news from the American Business Awards and we couldn’t wait to share! Last Friday in San Francisco, the ABA awarded many prestigious companies with Stevie Awards in a variety of categories. HMG Creative had the pleasure of competing and are thrilled to announce we won a Gold Stevie Award in the nonprofit category for our work with Texas Young Lawyers Association! The TYLA “What Do Lawyers Do?” Project was an especially fun one for us as we always enjoy the opportunity to work with local nonprofit organizations.

A big thank you to the American Business Awards, and congratulations to all of our fellow winning businesses – we’re in great company!

You can take a look at our winning site at http://wdld.tyla.org, and learn a little more about how we tackled the project here:

[button size=”large” type=”square” color=”standard” icon=”circle-arrow-right” url=”http://hmgcreative.com/project/tyla/”]View Project Details[/button]

Cheers!

Cast Your Vote – #HMG4FAVE!

It’s that time of year again friends, the Austin Young Chamber’s FAVE Awards are back! Each fall the FAVE awards recognize local Austin businesses in a variety of categories and this year the winners will be announced at an awards ceremony on November 14th.  As you can imagine, we’re so excited to have been nominated again and would love the honor of a back-to-back win – but we need YOUR help!

The ballot is now open for voting and it only takes a few seconds to complete. We’re nominated under the FAVE Professional Services Company, but feel free to cast your vote in as many or few categories as you like – we’ve been nominated alongside some awesome local organizations.

If you do vote, let us know! Give us a shout-out that you voted using the hashtag #HMG4FAVE on our Twitter or Facebook page and we’ll draw a winner to receive a fun Austin prize package. We sincerely appreciate your vote!

[button size=”large” type=”square” color=”standard” icon=”circle-arrow-right” url=”http://www.aycawards.org/vote/”]Cast Your Vote Now![/button]

The Power of Print Marketing

There have been whispers and even yells in recent years that with the onslaught of digital marketing tactics that print “is dead” as a marketing medium. However, any smart marketer would tell you that the old school medium is in fact alive and thriving. You just need to know how to leverage its power. Let’s discuss a few features of print marketing that make it more powerful now than ever:

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THANK YOU – We Won a FAVE!

You probably heard us buzzing about votes a few weeks ago and we’re pleased to announce the hard work paid off! This past weekend we had the honor of winning an Austin Young Chamber’s FAVE Award for you can try looking at lowhosting FAVE Professional Services Company for the 2nd year in a row! We are unbelievably thankful for everyone’s support and votes – we truly couldn’t have done it without you.

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HMG’s Unofficial Guide to the Best in ATX

Austin holds a special place in our hearts. Not only is it our stomping grounds, it’s a city full of culture, music, outdoor activities, delicious food, a booming economy, awesome people and great weather. People are flocking here from everywhere, and we’re not the first ones to notice. Austin has been number one on Forbe’s “America’s Fastest-Growing Cities” list for the past four years. With such a wide array of activities to do and places to see best paper writing service , it’s no wonder people want to live here so badly. In fact, we love Austin so much that we’ve compiled a list of some of our favorite things to do, see and eat in this incredible city.

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My Year at HMG

Photo courtesy of Natalie Schulte

Photo courtesy of Natalie Schulte

It’s hard to believe it’s only been a year since I first walked in the doors at HMG, but in these twelve short months I can hardly believe the experience I’ve gained here. Right off the bat, I was told I wouldn’t be the typical coffee-fetching intern (been there, done that)—and I truly wasn’t. Despite joking around that if we ever got Franklin BBQ for lunch, I would be the one sent to wait in the never-ending line, I really felt like I was an integral part of the team; that I was more than just “the intern.” I was always encouraged to share my ideas and thoughts, something I feel is important in any working environment. I even got to develop and pitch several marketing campaigns, which has given me invaluable experience.

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Top 10 Happy Hour Spots in Austin, Texas

If there’s one thing we can all agree on, it’s that here in Austin, Texas, we work hard. And hard work deserves a little reward every now and then. Sometimes that reward comes in the form of a paycheck. Other times, it comes in the form of a beverage. Therefore, to follow up our Best in ATX blog post, we’ve put together a list of the best happy hour joints in the city where you can unwind after a stressful day at work for MyCasinoBonus.

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Establishing an Online Brand for Blue Matrix Labs

Blue Matrix Labs located in Austin, Texas is a company committed to providing innovation by developing world class, life-changing products that solve consumer problems. Blue Matrix Labs (BML), the powerhouse behind cutting edge brands like SHAGS, Pirate Energy and ZORBZ, sought out the HMG Creative team to develop and deploy an equally modern and intuitive web presence.

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