We’ve all heard that a sleek, well designed website is vital for a business, but why exactly is good web design so important? Well, HubSpot breaks it down via Red Website Design’s data and infographic. It dictates exactly what impacts Internet users the most, including Load Time, Color Scheme, Layout, Trust, and HTML 5. If the primary load time is less than one second, 4.6% percent traffic growth is achieved, while four seconds or more results in negative traffic growth. For color, green has 3.0% traffic growth, while red comes at a 1.35% growth loss. For layout, the first two paragraphs are very important, users look in an F-shaped pattern, and 70% of people look at lists with bullet points. 94% of people cite design as a reason they do not trust certain websites. Finally, 27% of sites use HTML 5 – those sites account for 49% of pageviews. For all of the data laid out in a very clear manner, check out the full infographic.

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As 2015 sets in at full force, it’s vital for brands and marketers to have an active gauge on which demographics are using social media. Depending on the type of content you’re promoting, knowing which social media network to use greatly affects the success of the campaign or post. The reason is simple – we all want the greatest reach possible.

To break it down, Adweek lays out each social media network and interaction in a handy infographic. It highlights exactly what age group is using each social media site – Facebook, Twitter, Pinterest, Tumblr, and Instagram – in 2015 and what the percent of growth is for each. This early in the year, getting a jump-start on these numbers could greatly improve your social reach as you began to plan campaigns, content, and leverage.
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Most companies reach a point in their business lifetime when their web presence no longer accurately reflects their goals or identity. This can happen for a number of reasons – after early stages of quick growth and self-discovery, or even after having been around long enough to outgrow a site that had been with them from the beginning. No matter the time or reason, approaching this risk and overlooking it can be extremely detrimental for business, as a company’s online presence largely dictates the way they are viewed to prospective clients, and the world at-large.

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There’s no denying SEO is important. There’s also no doubt there are multiple factors that go into an SEO strategy—but did you know there are hundreds of different ranking factors and tactics that you can utilize to ensure you stay at the top of the search list? This infographic, thanks to entrepreneur.com, breaks down and categorizes each of these crucial factors. Take a look – we bet you’ll learn something you didn’t know!

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It’s no secret the web has grown – but just like it’s hard to see change in yourself, it’s hard to see it online until you really look at the big picture.  From 1984-2013, the web saw huge changes in terms of users, as well as socially and technologically speaking. Just to see how much it’s really changed, take a look at the infographic below hostgator coupon , thanks to whoishostingthis.com. From 1984 to 1998, the Internet had grown to 50 million users. Since then, it’s grown to 2.7 billion users (39% of the world’s population) and counting. The implications of this, as well as the rapid increase in mobile use, are overwhelming. And let’s not forget about the growth of social media – Facebook, since its launch in 2004, has since grown to over 1 billion users. These numbers should speak for themselves – take advantage of them, and make the most out of your online presence, because people do notice. Some experts even say that by 2020, everyone will be online. Prepare yourselves.

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