5 Reasons why HMG is YOUR Creative Agency

Local, as in—we’re from here, we work here and we employ here. As you already know, Austin is THE place to be; a thriving economy, a driven talent pool and all the BBQ, beer and live music you could ask for. Having our HQ here also helps connect us with some of the nation’s brightest entrepreneurs who are changing the way the Internet and its users operate. We’ve also had the pleasure to work with major staples in the local business community such as OneStar Foundation, WhaleShark Media and The State Bar of Texas.

When we say full-service we really mean it. We go past the web and focus on creating brands. We’re an extension of your business and work with you to create a lasting presence both on and off the Internet. From branding to email marketing to graphic design and printing, we have you covered.

Ten-year tenure. Say that ten times fast. Well, before you get caught up in a tongue twister, listen to this. We started in 2003 and haven’t looked back since. We’ve learned a lot from our successes but even more from our failures. These types of experiences can only be had over time and have been tried and proven over again. This is what we give you, a proven approach that has been molded and continues to mold with new technologies, new clients and new ways of thinking.

Okay, so we’re an Austin branding agency. We’re a local web and print company. We’ve been blowing minds since ’03. We have a solid presence in the local community. But what does that mean to you, the business owner? It means nothing if we can’t deliver. Deliverability is the most important part of the process, because without it, we’d be out of business and you’d be pissed. So we avoid all of that by delivering a quality product that we stand by.

Coolness. Yes, I said it and yes, I meant it. We’re not only a happy bunch of creatives, developers, account executives, payroll administrators and interns; we are fathers, mothers, husbands, wives, sons and daughters. We are the person you saw during SXSW at the Dawes show singing every word of “When My Time Comes.” We are the person who bumped into you at Tacodeli who accidentally spilled the “roja” sauce on your shirt- sorry. We are the person who wears a legitimate fireman costume on Halloween and pranks co-workers on April Fool’s. We are the group of people who work late to deliver on a last-minute project. We are HMG Creative and we are your creative agency.

ParcelyPaid Launches!

HMG is thrilled to announce the launch of our newest client project, ParcelyPaid.com, which gave us the exciting opportunity to be a part of the growing crowdfunding craze, from the ground-up. ParcelyPaid is a startup that takes its own spin on crowdfunding and came to us almost a year ago for web development and design.

Parcely Paid, as the tagline “Real Friends Chip in” implies, is your personal platform to promote and raise cash to get the that you really want on your birthday. HMG Creative built out the membership-based site, enabled week-long campaigns leading up to a user’s birthday, integrated eConnect Email for email marketing and, of course, seamlessly set up PayPal for the ease of donating (and accepting) funds also offering tips for transferring structured settlement.

Make sure ugly sweaters, random gift cards and last season’s technology doesn’t happen to you. Move over Kickstarter, not everyone has an entrepreneurial venture, but we all have birthdays. Check out ParcelyPaid and the launch video here.

Website Screenshots

Here are some of the best plasma cutter reviews. Take a look.

[button size=”large” type=”square” color=”light-blue” icon=”circle-arrow-right” url=”http://hmgcreative.com/project/parcely-paid/”]View Project Overview[/button]

Our St. Jude Fundraiser in a Nutshell!

Valentine’s Day has come and gone and The Crew at HMG Creative has put on another successful campaign.  The past couple of weeks have been dedicated to promoting social media interaction, through our Facebook and Twitter channels, in order to generate donations for St. Jude Children’s Research Hospital. From February 15 to midnight of Valentine’s Day, we were able to:

  • Gain 87 new Facebook Fans
  • 346 Facebook Shares on St. Jude photos
  • 500+ Likes on St. Jude photos
  • 41 Retweets on Twitter for St. Jude tweets
  • 24 New Twitter Followers

Through these efforts, we were able to bring in $300 to donate to St. Jude and we couldn’t be more proud!  Although we did not reach our goal of $500, this is our very first donations-based initiative and we feel confident that this experience will leave us with the knowledge to create an even stronger campaign for the future. Not only were we able to share our love with children in need but we also created an incentive for those who helped us in the final push of our campaign.  Those who shared the St. Jude photo during the last two days were entered into a drawing to win a $100 Apple Gift Card.  We are thrilled to be giving the prize to Ms. Alayna Boyd, student at The University of Texas at Austin! (Who could be more deserving than a poor college student, right?!)

Despite the fact that the “Share the Love” campaign was able to stretch our social media efforts and gain more awareness for our company, what truly matters is that we were able to do all of this for such a great cause.  It is our hopes that through our donations we will be able to further assist the children of St. Jude Children’s Research Hospital and that they will be able to enjoy their Valentine’s Days for years to come. We thank everyone for all of your help in making this donation possible!

RetailMeNot Scores with HMG Creative

By now, you have most likely heard of or used RetailMeNot.com.  (Their daring holiday spots created by local GSD&M still have advertisers talking.)  With more than 500,000 active coupons and 140,000 stores, the daily-deal site is the leading destination for online coupons. By encouraging users to upload deals and help grow the site, RetailMeNot has established a vibrant discount marketplace and passionate user base. The site also allows our users to rate and rank coupons, so the most successful coupons move to the top of the page, ensuring that the best deals are just a click away.

HMG is excited to announce our web development work completed for the national coupon website sensation.  Last year, RetailMeNot came to HMG requesting web design and development assistance for a new Customer Appreciation Campaign. The project had very detailed specifications and guidelines for converting the current RetailMeNot blog interface into styled-out blog pages that highlight the new campaign, the company’s bloggers and recent articles as well as the integration of a live Q&A chat section, reader polls, advertising and of course all social media platforms.

While the timeline was tight and expectations were tall, the entire web project was completed ahead of schedule and the end-result was a design and development approved by the highest standards, our client’s.

Go ahead, take a peek and also visit RetailMeNot and voucheroo.co.uk to score with savings you want.

Continue…

The 12 (Internet Marketing) Days Of Christmas!

This SEO company has found the best way to spread holiday cheer! See 10 marketing tips for all to hear!  Merry Christmas and Happy Holidays from your crew at HMG Creative. To celebrate the joyous season and year’s end, we now present the 12 Days of Christmas in its entirety, a campaign that is sure to make you laugh, smile and think about marketing in a whole new light going into 2013. Did you miss the the fun festivities, the first time around? No problem! But be sure to Like us on Facebook and Follow us on Twitter, so you aren’t left out in the cold again. (You don’t want to be on that naughty list, do you?)

Enjoy our gift of discounts, actionable marketing ideas, Twitter tips, viral videos and more exciting content to take your business into the new year in style!
Now —  Without further delay — may we present:  The 12 Days of Christmas!
On the First Day of Christmas, HMG Gave to Me:
Business Cards Half Off…That’s Almost FREE!
On the Second Day of Christmas, HMG Gave to Me:
Two Tutorials
On the Third Day of Christmas, HMG Gave to Me:
Three Experts Blogging
On the Fourth Day of Christmas, HMG Gave to Me:
Four Calling Clients
On the Fifth Day of Christmas, HMG Gave to Me:
Five Golden Rules
On The Sixth Day of Christmas, HMG Gave to Me:
Six Birds-a Tweeting
On The Seventh Day of Christmas, HMG Gave to Me:
Seven Shows-a Streaming
On the Eighth Day of Christmas, HMG Gave to Me:
Eight Fans a-Liking
On the Ninth day of Christmas, HMG Gave to Me:
Nine Clients Rocking
On the Tenth Day of Christmas, HMG game to Me:
Ten Blogs a-Buzzing
On the Eleventh Day of Christmas, HMG Gave to Me:
Eleven Subscribers Snoozing
On The Twelfth Day of Christmas, HMG gave to Me:
Twelve Websites Winning

A Year in Our Shoes – HMG’s 2012

This is typical verbatim around this time of year. And like many of you, we at HMG had a very busy and productive 2012.

Rewind

We began 2012 in unchartered territory- Austin, Texas. Although we had built a solid presence in San Diego over the past 8 years, the opening of a new office in Austin came with just as many unknowns as certainties. We knew Austin was an up-and-coming city with a savvy talent pool. We knew it had some of the best music festivals and startup-related conferences (SXSW). And we knew that we’d be gaining some weight from the scrumptious Mexican food and finger-licking BBQ.

What we didn’t know was just as daunting. Would Austin accept us? Could we be as (or more) successful than we had been in San Diego? But in late 2011 we decided to make the move. Challenge accepted.

Fast Forward

As we look back at 2012 and our move to Austin we can’t help but think of how great the year and the city has been to us. We embarked on a journey that has brought us great reward both personally and as a company. We’ve acquired some unique additions to our team and have worked with some of Austin’s finest businesses.

In honor of the wonderful events that have taken place over the course of 2012, we’ve accumulated a list of our favorite 12. We hope you like them just as much as we do!

Hit Play

January– We kicked off the year with the opening of our Austin location; we cheered to good fortune, friends and rockin’ clients!

February– Founded in 1922, Taylor Linens produces quilts that are made of 100% cotton fabric and batting that are often hand quilted with fine, close stitches.  We provided Taylor Linens with: Custom Email Templates, Printing & Collateral, and Web Development.

March– A good month for several reasons, SXSW and Spontuneous. The first is obvious; SXSW is a 9-day music, film and interactive festival showcasing the nation’s hidden gems. The latter is one of our most eclectic and entertaining clients, Spontuneous. Makers of an award-winning board-game that brings your favorite song lyrics to life.

AprilRetailMeNot rates every single coupon and then orders it by its usefulness.  Every store is then categorized and ordered by its popularity within that category.  Their users ensure that the best deals quickly rise to the top, and expired or superseded coupons quickly drop down the list.  We provided RetailMeNot with Web Development.

MayOneStar Foundation supports the nonprofit sector of Texas and its stakeholders through initiatives that increase civic engagement, research, rigorous evaluation, and nonprofit organizational excellence.  We have provided OneStar with: Branding, Website Redesign and Press Releases.

JuneQuick Fix Stock Charts is an online resource that provides insightful and annotated stock charts while enabling you to make time-sensitive, decisive, money management decisions. We provided QFSC with Branding, Custom Email Templates, Press Release, Printing and Web Design and Development.

July– PrimoDish is a group of developers that love food and thought there needed to be a place where you can easily find the best food around.  We provided PrimoDish with a Website Redesign/UX. (Check out the new website we’re currently building them!)

August– After several months of steady growth we decided to begin a hunt for a stellar Business Development Consultant. We wanted someone who knew the industry and also knew how to build rapport and relationships with the right people. Enter Daniel Alvarez. With over 7 years of experience in sales and marketing, Daniel is our go-to guy for Biz Dev and Social Media Management.

September– There aren’t enough (good) adjectives in the dictionary to describe Stacey Donelan. She is assiduous, determined, creative and absolutely brilliant when it comes to her role as our Social Media Intern. Thanks to her we have built a solid following on our social networks and even created a fun-filled Christmas marketing campaign (see December). Stacey, you’re the best!

October– Every once in a while you stumble upon something so good you just can’t pass it up. In our case, Nick Welp was that hidden gem. His expertise in back-end web development is unparalleled and his knack for perfection paired quite well with HMG’s standards. Nick has helped in creating many custom applications and continues to lead our team of developers into the New Year.

November– As our stomachs prepared for the turkey and dressing coma from a hearty Thanksgiving meal, our developers prepared for an influx of new clients. But from what you say? Not what, who! John Wagner– ultimate selling machine. Hailing from Denver, John touched down in Austin hungry and ready to network. His over 6-year tenure in several managerial sales positions has given John a refined knowledge of B2B sales and project management. We look forward to see what else John has up his sleeve in 2013.

December– In honor of the Holidays and filled with the Christmas spirit, we decided to embark on an HMG-inspired 12 Days of Christmas campaign. Twelve days of absolute holiday giddiness and fun- if you follow us then you saw it. If not, click here for the recap.

The Holidays weren’t the only thing happening at HMG in December. As business demand grew and our list of clients expanded, we were in dire need of a savvy Front-End Designer. And we found just that in Jenn Buch– a West Virginia native, Jenn came to us with a portfolio rivaling our very own. She is not only talented but extremely creative, and our clients LOVE her work. Jenn, thank you for bringing your talents to Austin and more specifically to HMG!

 

HMG Welcomes Scott Mise to the Team

HMG Creative is pleased to announce the addition of another cog to their creative machine, Scott Mise. As a formally-trained Graphic Designer (Abilene Christian University) and a self-taught Web Developer, Scott enjoys merging the disciplines to create comprehensive solutions for clients’ needs. With previous agency experience and a constant curiosity for developing web technologies, I’d say he brings a lot to our table. You’ve probably already seen much of Scott’s design work in restaurants and bars around Austin as well as on the web, and we hope you’re ready for more.

In his spare time Scott loves tinkering with Javascript and PHP just to see what’s possible. Also, as an avid Metroplex sports fan you won’t ever be able to pull him away from a game as long as Jerry’s, Cuban’s or Nolan’s teams are playing. Besides being glued to screens, Scott enjoys working or riding on any of his three, two-wheeled vehicles.

Quick Fix Stock Charts Launches, Provides Financial Insights to Members

Quick Fix Stock ChartsHMG Creative is thrilled to announce the launch of Quick Fix Stock Charts, a financial site that educates members on the market about pay day loans and stocks by providing daily stock charts, complete with analysis and comparisons.

Continue…