Newsletters are potent in not only staying top-of-mind with existing customers to keep them returning, but also setting yourself on a prospective customer’s radar. Because of the ability to segment prospects and reach specific target audiences, email marketing is still one of the most profitable methods of marketing. Email marketing enables you to create newsletters that are optimized to appeal to specific audiences, and easily reach prospective customers. To optimize your newsletter you’ll want to focus on these five things:
Posted on Aug 23, 2016 by Kate Gothing
With his strong work ethic and drive, he taught himself how to code and web design. He may be the newest member of our team, but he is jumping right in.
Jeremy Holland is an Austinite that went to The University of Texas at Austin for government. After working at the Capital, Jeremy felt it was time for a change and began working at HMG Creative early last week. He has taken on the role of HTML email design and development. His hobbies include BBQ-ing, swimming and relaxing at the beach. Continue Reading →
Posted on Feb 26, 2014 by Daniel Alvarez
Ahoy, matey! Pirate Energy, a cocktail-inspired line of energy drinks, has partnered alongside the HMG Creative team to create a highly custom ssh client , energetic and industry-disrupting web experience. A division of Blue Matrix Labs – the brainchild of Kendall Harter – Pirate Energy brings the party to your taste buds with five tasty, healthy and outright exciting energy shots.
In an effort to break into the market in a revolutionary way, we crafted a carefully formulated digital experience for Pirate and its customers. At the nucleus, a responsive, informative and user engaging site with custom animations and an easy-to-navigate user experience. But the site wouldn’t be as enthralling if it wasn’t for the compelling copy. Aligning ourselves with the party theme of the brand, we used a tongue-in-cheek approach to content creation. Using hilarious pirate innuendos, we created informative product-specific copy while portraying the quirky company culture and instilling it into the readers’ minds.