Bye HMG!

Having just graduated from the University of Texas (hook ‘em!) and with the final days of classes already under my belt, the past few weeks have been full of reflecting and looking back over the past semester. I can hardly believe that just a few months ago I was starting here at HMG, taking the reigns from their previous rockstar intern, Emily.  I feel like I’ve accomplished a TON and learned so much here, and I’m very grateful to have been part of the team this semester.
To wrap-up my time here, I wanted to share a few highlights from my experience as an intern and some of the projects that I’m most proud of.
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Meet Ryan: Our Newest Social Media Marketing Intern

Hello! I’m Ryan Gardner – the new Social Media and Marketing Intern at HMG Creative. I’m currently a senior Advertising & Business Foundations student at The University of Texas at Austin, graduating this May.

I grew up in St. Louis, Missouri and then moved outside of Dallas about ten years ago. Living in the suburbs made me very interested in living in a city, so I packed up for school in fall 2012 and headed to Austin, gravitating toward the music scene here. I can’t imagine a better city to go to college in. In my spare time, I’m frequently at concerts, still exploring the city with friends, or relaxing indoors at BookPeople or Whole Foods.

In December I wrapped up a Graphic Design Internship at It’s Time Texas, an Austin non-profit focusing on promoting health and fitness. Previously, I’ve held internships in PR, marketing, social media, and graphic design. Once the holidays ended, I wanted to switch over to the marketing agency environment, making the position at HMG a perfect fit for me.

This semester, I’m looking forward to running the social media accounts, connecting with clients and publications, and writing. It’s only day one, but I’m excited for all the upcoming opportunities here! To learn more about me, feel free to connect with me on Twitter at @RyanGardnerC or by email at ryan@hmgcreative.com.

[UT image via consultyourcommunity.org]

5 Speakers to Hear at SXSW 2015 Interactive

This year there will be over 600 sessions at SXSW Interactive. The majority of the sessions were picked via users on the SXSW PanelPicker, with more than 3,000 ideas entered. The result is a variety of influential speakers in categories such as Art, Science, and Inspiration, Branding and Marketing, Content and Distribution, Fashion, Gaming, and Sports – and that’s just a short list. While there are many speakers we would love to hear, we’ve narrowed down a list of 5.

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Uniquely Austin Date Ideas: Summer and Fall Edition

This article was originally posted on Austinot.com

Austin is known for being one of the best cities for singles, making it a city full of first dates and hopefully many others afterward. Beyond the singles dating scene, anyone in a relationship has probably experienced how easy it is to get caught in a routine of go-to date night spots.

Whether you’re craving something new with your current SO (significant other) or looking for an impressive first date idea, here are a few local suggestions that break the typical dinner-and-drinks mold.

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Anatomy of a High-Converting Landing Page

First things first: What’s a landing page? A landing page is a page a visitor is directed to after clicking on an ad. It shouldn’t be your company’s home page. Instead, it should exist as a separate webpage with one clear message and purpose, leading visitors seamlessly from the initial ad to a clear call to action, and ideally – to conversions.

Whether creating a new landing page from scratch or trying to rework an existing one for better results, here are a few tactics you can use that have been proven to ramp up landing page conversions:

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We Won A Gold Stevie!

Happy Monday from HMG!

We were greeted this morning with some exciting news from the American Business Awards and we couldn’t wait to share! Last Friday in San Francisco, the ABA awarded many prestigious companies with Stevie Awards in a variety of categories. HMG Creative had the pleasure of competing and are thrilled to announce we won a Gold Stevie Award in the nonprofit category for our work with Texas Young Lawyers Association! The TYLA “What Do Lawyers Do?” Project was an especially fun one for us as we always enjoy the opportunity to work with local nonprofit organizations.

A big thank you to the American Business Awards, and congratulations to all of our fellow winning businesses – we’re in great company!

You can take a look at our winning site at http://wdld.tyla.org, and learn a little more about how we tackled the project here:

[button size=”large” type=”square” color=”standard” icon=”circle-arrow-right” url=”http://hmgcreative.com/project/tyla/”]View Project Details[/button]

Cheers!

Cast Your Vote – #HMG4FAVE!

It’s that time of year again friends, the Austin Young Chamber’s FAVE Awards are back! Each fall the FAVE awards recognize local Austin businesses in a variety of categories and this year the winners will be announced at an awards ceremony on November 14th.  As you can imagine, we’re so excited to have been nominated again and would love the honor of a back-to-back win – but we need YOUR help!

The ballot is now open for voting and it only takes a few seconds to complete. We’re nominated under the FAVE Professional Services Company, but feel free to cast your vote in as many or few categories as you like – we’ve been nominated alongside some awesome local organizations.

If you do vote, let us know! Give us a shout-out that you voted using the hashtag #HMG4FAVE on our Twitter or Facebook page and we’ll draw a winner to receive a fun Austin prize package. We sincerely appreciate your vote!

[button size=”large” type=”square” color=”standard” icon=”circle-arrow-right” url=”http://www.aycawards.org/vote/”]Cast Your Vote Now![/button]

THANK YOU – We Won a FAVE!

You probably heard us buzzing about votes a few weeks ago and we’re pleased to announce the hard work paid off! This past weekend we had the honor of winning an Austin Young Chamber’s FAVE Award for you can try looking at lowhosting FAVE Professional Services Company for the 2nd year in a row! We are unbelievably thankful for everyone’s support and votes – we truly couldn’t have done it without you.

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