For the third year in a row, HMG Creative has been named one of the top digital marketing agencies in Texas. Clutch is a research and review firm that identifies and ranks top service agencies that produce high-quality results for their clients. The ranking is based on a matrix of factors which include company experience, client list, industry recognition, market experience, and client reviews.
Imagine going on a 100-mile bike ride in the middle of the summer in Wichita Falls, Texas—sounds excruciating, right? That’s exactly what these cyclists are doing in The Hotter’N Hell bike race in order to raise money for children in Haiti and the Dominican Republic. Riding 100 miles in one day in the middle of Texas does not compare to the pain and suffering these children go through without proper healthcare.
Let’s be honest, life is hectic. Between work, home, kids (if you have them) and trying to have a social life, everything can blend together and it can become hard to stay organized. While work-life balance is important, work is a large contributor to our attitude, happiness and overall outlook on life. If you are one that wears many hats at work, here are five ways to relieve the stress of having what seems like one million things to do. Disclaimer: random tedious and sometimes unpleasant things are inevitably going to pop up, but turning these tips into habits will make it more bearable.
Having taken two advertising classes before beginning my internship with HMG, my knowledge of the marketing industry was limited. I remember sitting in the conference room listening to all the tasks I was going to take on and all of the social media accounts I was going to manage and being so excited to expand my knowledge in the field of marketing. Fast forward seven months, and I can honestly say I’ve gained value far beyond the tasks given to me.
As part of your inbound marketing strategy, the goal of publishing blogs is to generate traffic; however, generating traffic through a blog channel can be quite challenging if your blogs are not catching your readers’ attention. It is crucial to understand your target audience and what interests them in order to give them a blog worth reading. Here are six types of blogs that give you the best chance at generating traffic:
Optimizing your website’s keywords, call-to-actions, and landing pages are fundamental in search engine optimization and getting started with inbound marketing. It takes time to rank higher through organic SEO methods, but inbound marketing is one of the most cost-effective ways of capturing the attention of high-quality prospects. The second most important contributor to organic search engine optimization is producing blog content that is knowledgeable on topics within your industry and valuable to your ideal customer. Optimizing your website for conversion and creating content that that resonates with your readers will set you up for continuously bringing in high-quality leads.
As consumer power continues to rise, it is imperative to create a seamless user experience throughout your website. Wireframing is an aspect of user experience design that includes developing a skeletal framework of the website, and maps out content for functionality with the user journey in mind. By breaking the site down into it’s basic elements, designers are able to layout the skeletal roadmap of the overall website navigation and page structure before any visual elements are implemented. The user’s journey should be top-of-mind in creating the blueprint for website navigation ensuring top-notch, seamless usability. This will make desired information much easier to find, and ultimately drive business.
There are many complex components that make up a well-developed marketing strategy, and without direction, these components will have no connection to one another, and thus lose purpose. Your business’ marketing efforts can get lost in the shuffle of aimless ads and marketing tactics all too easily if your strategy is not well devised. A marketing strategy’s purpose is to bind each component seamlessly; to connect the dots of your objectives, audience, and methods all in a cohesive manner.
Print marketing becomes more relevant as we enter the busy fall and winter seasons, so HMG is offering major savings on high-quality design work and commercial printing throughout the month of September. HMG Creative is a full-service marketing agency and offers a wide range of design and print services.
For most businesses, print is still an important aspect of their overall marketing strategy and can be the very initiative that positions them to meet their business objectives or goals for an event. With different deals each day, be on the lookout for specific savings that will make top-notch design and commercial printing more accessible for you.
Each offer is active for one week, giving you time to tailor your sales plan and maximize your profits. These deals include a large range of options including flags, banners, booklets, brochures, t-shirts, posters, buttons, notepads, magnets, and much more. Check out the savings calendar below to see how you can utilize our design services paired with our limited-time commercial printing specials for the month of September. Get pricing details at [email protected].
Continue…
A great amount of research has gone into exploring the benefits of collaboration. In the talks listed below, seven experts explore where ideas can lead through collaboration and open-source solutions. They discuss how multibillion-dollar companies incorporate collaboration in the workplace today, where we could be as a society with increased daily collaboration and where human communication might go as technology advances. They also share personal experiences from using and contributing to open-source information, how it led to mass collaboration and their results.
