Are Business Cards Becoming Obsolete?

With options like LinkedIn, Facebook, and the ability share contact info between mobile devices, we asked ourselves: Are business cards still relevant in presenting yourself professionally? To find answers, we chose to explore the two main positions one might take.

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Client Disrupts Entire Spa Industry

Technology has disrupted many industries in its rapid evolution over the past 50 years. Keeping up to speed with tech trends, much less staying ahead of the game, can be a real challenge. As a result of the demanding digital age we now live in, the vast majority of industries have integrated technology into their systems. With this in mind, the team at The Spa Mart knew to approach their new spa distribution venture with a strong emphasis on technology.  

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How We Work With Clients

Finding the right agency can be a difficult and stressful process, usually due to several factors simultaneously in motion. You may need help developing a branding strategy before it’s time to begin the web project, or you may need to coordinate ongoing marketing efforts, such as PPC or retargeting, within the scope of a much larger project that is already underway. It can also be tough to choose an agency that fully understands and harmonize your story, brand and culture consistently through every single project. However, the right fit is usually self-evident, meaning that you’ll know when you’ve found the right one.

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Rebranding—Sharing Our Experience

Scaling a business can happen intentionally, or otherwise, unintentionally. Either way, you’re going to have to manage pretty big changes. For us, this means expanding our services, refreshing our entire brand, revamping our website, moving into a bigger office and welcoming new members to our team. Needless to say, we’ve been busy! Throughout our growth and rebranding experience, we’ve really taken a step back to evaluate our core values and focus on why we do what we do. At the end of the day, what we find to be most rewarding is building relationships and sharing the joy of flourishing in doing what we love. Our team finds great value in truly getting to know our clients’ stories on a personal level and authentically producing premium deliverables so that their businesses can succeed.

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Our 2016 Recap

2016 has been quite the year for HMG Creative. Like any business we’ve had our ups, like when Ben and Jerry’s visited our office, thanks to the expert tweeting of our intern Kate. We’ve also had a few downs, like when we ran out of coffee on a Monday! As we get ready to take on 2017, we are looking back at what we have done over the past year. Continue…

New Year, New Us!

No, we are not looking to drop a few pounds, or drink less coffee. Instead, we have different goals for 2017. As an agency, we like to see growth each year. That being said, we have been working on a new look for ourselves, and hope to reveal it to everyone soon. You could say that one big goal for the new year is to invest in ourselves as an agency, which will help us to better serve our amazing clientele. Continue…

Google Apps Will Work For You

Teamwork is an important part of any business. With Google Apps, useful business tools such as email, storage, document creation, and more are consolidated into one cloud-based, collaborative platform. Whether an employee is working remotely or you’re sharing a power outlet, everyone on the team will be able to connect and collaborate with one another. Continue…

Web Design Terms for Dummies Vol. 2

Welcome to the second part of Web Design Terms for Dummies. In Volume 1, visual design and discovery terms were introduced, as well as a few more general terms. In this article, we will touch on five very common and important terms in a story form for better understanding. We will later introduce the final set of web design terms in an upcoming section called: Development, Testing and Launch.

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