HMG Named Leading Digital Marketing Agency

For the third year in a row, HMG Creative has been named one of the top digital marketing agencies in Texas. Clutch is a research and review firm that identifies and ranks top service agencies that produce high-quality results for their clients. The ranking is based on a matrix of factors which include company experience, client list, industry recognition, market experience, and client reviews.

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Eight Major Benefits of Work-Life Balance

According to Thrive Global, work-life balance is at the top of employee’s wish lists when it comes to overall happiness in the workplace. This study shows that people who have flexible schedules are more likely to keep their work schedule consistent and under control, as well as maintain a healthy home lifestyle. Ironically, the same study highlights the fact that even work-life experts struggle to sufficiently balance work and life.

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Save on print and design with our September specials!

Print marketing becomes more relevant as we enter the busy fall and winter seasons, so HMG is offering major savings on high-quality design work and commercial printing throughout the month of September. HMG Creative is a full-service marketing agency and offers a wide range of design and print services.

For most businesses, print is still an important aspect of their overall marketing strategy and can be the very initiative that positions them to meet their business objectives or goals for an event. With different deals each day, be on the lookout for specific savings that will make top-notch design and commercial printing more accessible for you.

Each offer is active for one week, giving you time to tailor your sales plan and maximize your profits. These deals include a large range of options including flags, banners, booklets, brochures, t-shirts, posters, buttons, notepads, magnets, and much more. Check out the savings calendar below to see how you can utilize our design services paired with our limited-time commercial printing specials for the month of September. Get pricing details at [email protected].
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How Influencers Have Impacted Marketing

Influencer marketing seems to be taking the lead as this year’s most “influential” marketing approach. Have you ever noticed someone you follow on Instagram, Facebook, Twitter or Snapchat mention different products from time to time? I hate to break it to you, but that influencer you follow was more than likely paid to mention that product on their personal feed. This approach gives companies access to thousands, if not millions, of people they would not have otherwise been able to reach.

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Today’s Special: Acronym Soup!

In this modern world of information being generated, processed, validated; flying this way and that; not to mention adhering to character limits–abbreviations help us to condense important concepts for quick communication. Two popular, and often confused, methods for abbreviating an idea are acronyms and initialisms. Both use the initial letter of each word in a phrase, with the key difference being that acronyms form a word that can be spoken, while the letters are individually pronounced for initialisms (think NASA versus the NSA).

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4 Benefits of a Creative Workspace

Creative space is much more than simply decorating your desk with toys and distractions (like Michael Scott from The Office). We spend a large portion of our lives working, so creating a work environment that promotes collaborative work, natural light, optional standing, and an aesthetically pleasing layout encourages us to enjoy the work we do—which tends to produce better work. On top of enticement to come into work, a creative workspace provides many physical, emotional, and professional benefits.

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Client Disrupts Entire Spa Industry

Technology has disrupted many industries in its rapid evolution over the past 50 years. Keeping up to speed with tech trends, much less staying ahead of the game, can be a real challenge. As a result of the demanding digital age we now live in, the vast majority of industries have integrated technology into their systems. With this in mind, the team at The Spa Mart knew to approach their new spa distribution venture with a strong emphasis on technology.  

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How We Work With Clients

Finding the right agency can be a difficult and stressful process, usually due to several factors simultaneously in motion. You may need help developing a branding strategy before it’s time to begin the web project, or you may need to coordinate ongoing marketing efforts, such as PPC or retargeting, within the scope of a much larger project that is already underway. It can also be tough to choose an agency that fully understands and harmonize your story, brand and culture consistently through every single project. However, the right fit is usually self-evident, meaning that you’ll know when you’ve found the right one.

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Rebranding—Sharing Our Experience

Scaling a business can happen intentionally, or otherwise, unintentionally. Either way, you’re going to have to manage pretty big changes. For us, this means expanding our services, refreshing our entire brand, revamping our website, moving into a bigger office and welcoming new members to our team. Needless to say, we’ve been busy! Throughout our growth and rebranding experience, we’ve really taken a step back to evaluate our core values and focus on why we do what we do. At the end of the day, what we find to be most rewarding is building relationships and sharing the joy of flourishing in doing what we love. Our team finds great value in truly getting to know our clients’ stories on a personal level and authentically producing premium deliverables so that their businesses can succeed.

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